Posts Tagged ‘Strategy and Tactics’

In Social Media Mistakes Will Happen Plan For It

Mistakes.  They happen.  They are going to happen.  The best you can hope for is to avoid them as much as possible and minimize their damage.  Mistakes.  They are what make us human. In social media, mistakes are going to happen.  There will be miscommunication, misunderstanding, and failure to recognize opportunities.  Should this be the [...]

Success In Social Media = Location, Location, Location

Physics is governed by laws and theories that help scientists understand how our universe works.  There is the Theory of Relativity, the String Theory, and Newton’s Laws.  So it is with business.  While there are theories out there that you can put to use in helping make your business successful, there are also business laws [...]

3 Questions For Social Media Success

In a previous post I discussed five guidelines a business should follow when it comes to engaging in social media.  They are question, plan, location, test, and measure.  In the coming posts I will be discussing each of them in greater detail.  This post will focus on the questions you need to ask yourself and [...]

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