Recently I was approached over the phone by a company that wanted me to purchase keyword advertisement for life. The idea being that my company would have preferred ad placement when someone searches for specific keywords like business coaching, corporate coaching, etc. That a few grand up front would have a longer ROI than the [...]
Posts Tagged ‘Sales Training’
March 12th, 2010
Sales Failure and 4 Steps To Make It Better
Erroin A. Martin 
Posted in Business Coaching, Sales 
Tags: Business Coaching, customer experience, pre-call sales planning, sales closes, sales coaching, sales consulting, Sales Training 
View Comments January 28th, 2010
Who Influences Your Ideal Customer
In a perfect world your ideal customer would be only listening to you. Sadly, we do not live in a perfect world. This video demonstrates some of the forces that might be influencing your customer and how they interact within the market. If you can not identify who or what influences your customer then your [...]
Erroin A. Martin Posted in Business Coaching, Sales Tags: Business Coaching, communicating with customers, customer care, customer contact, Executive Coaching, sales coaching, Sales Training, Social Media View Comments January 25th, 2010
I Bet You Are Not Customer Focused!
In the past sales used to be about interrupting and pushing your product or services. In recent years sales has taken a more “customer centric or customer focused” approach. All about the customer and how they feel and what they want and how you can help them. Or is it?
I mean you’re in sales [...]
Erroin A. Martin Posted in Business Coaching, Sales Tags: Business Coaching, communicating with customers, customer care, customer centric selling, customer contact, customer focused, customer service success story, Executive Coaching, marketing and sales tactics, Sales, sales coaching, sales consulting, Sales Training View Comments 
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