Recently I was approached over the phone by a company that wanted me to purchase keyword advertisement for life.  The idea being that my company would have preferred ad placement when someone searches for specific keywords like business coaching, corporate coaching, etc.  That a few grand up front would have a longer ROI than the horror of pay-per-click...

Somewhere it is written that it takes 21 days or more to change a habit or establish a new one.  (Although I am sure under the right pressures those days can be shortened.)  If it is really the case that it takes 21 days then you should use that number when establishing how many times you are going to speak with your customers/clients. First, you...

What in the heck does that mean? It means another skill the top 1%, possess in making the sales.  It means understanding the terrain in which the top 1% salesperson is going to making their sales call in.  It means knowing who the decision makers, influencers, environmental pressures, and who the “false buyers” are.  It means comprehending how long...