The impact of the Icelandic volcano eruption last week is going to a have a profound impact on European and African economies for months if not years to come.  Some airlines, already stretched to razor thin margins, may go under.  There is a lot of negativity to go around.  So where is the positive?  Look no further than social media. What Your Business...

We have all been told to be ourselves, one time or another, in our lives.  The power of your personality and the authenticity behind it will attract others to you.   People like to hang around people they can relate to.  It is the same when it comes to social media: be yourself. Whether you are using Twitter, Facebook, LinkedIn, etc. to connect or for...

Want to beat the competition?  Put your customers at the center of your organization.  Make them the CEO of your business.  Doing so will help you respond faster, launch innovative products/services, and build win-win relationships. Every company has an organizational chart, whether it is formal or informal, that depicts the hierarchy and the roles...

How do you measure impact? In a recent coaching session with a client of mine, she had stated as a goal that she wanted to have more of an impact.  In her actions, the products she produces for her internal customers, her presentations, etc. she wanted to have impact.  Which got me to thinking, how does one really measure impact? We all can think of positive...

One of the exciting aspects of social media is the instantaneous impact a message, post, or tweet can have for your business.  If picked up by the right people or placed on the right platform your message can be viewed and acted upon by millions of people.  Depending on your business that could mean millions of potential customers.  Therefore it is very...