Archive for January, 2010

Do Your Employees Give Praise?

Most organizations give praise from the top down.  This puts employees in competition with each other to receive praise and rewards from their bosses.  It is almost akin to a feudal system where each employee begs for the attention of their king – er, I mean boss, in court – oops I mean workplace.  This [...]

Who Influences Your Ideal Customer

In a perfect world your ideal customer would be only listening to you.  Sadly, we do not live in a perfect world.  This video demonstrates some of the forces that might be influencing your customer and how they interact within the market.  If you can not identify who or what influences your customer then your [...]

How To Determine Your Ideal Customer

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This video demonstrates the information you need to gather in order to determine who your ideal customer really is. You will be amazed to discover that your might be missing your ideal customer completely.