We have had the honor of having written a guest post for the pharmaceutical industry blog pharmaphorum. Our post touches upon the changes currently being debated in the U.S. Legislature on Healthcare.  The changes will have a profound impact in how the industry sells its products. Enjoy! and we look forward to reading your comments! Pharmaphorum Post on US...

All of us here wish you and your families a wonderful Thanksgiving Holiday. Enjoy all the great food, football games, and time with your friends and family. 99VPR8RX3YJY

An article in the recent edition of the Harvard Business Review talks about the need to bring conflict into the workplace.  Picking a fight about the future direction for a brand, product, or company can be key in bringing out innovation and a stronger plan. The article gives you the tools you might need to set the conditions and manage the fight within the...

The internet has proven to be a powerful marketing tool.  You have social media, blogs, Google Ads, Youtube videos, and email newsletters.  There are so many methods to communicate and engage your target audience that when you make a blunder it is seen exponentially. Here is an example that we received from a company we buy from: Hey __firstname_! Just...

Somewhere it is written that it takes 21 days or more to change a habit or establish a new one.  (Although I am sure under the right pressures those days can be shortened.)  If it is really the case that it takes 21 days then you should use that number when establishing how many times you are going to speak with your customers/clients. First, you cannot...